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  • Sagabella
  • Oaklands Albany Road Fleet GU51 3NB England

About us

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Privacy Policy

Privacy Policy


At Sagabella we are committed and comply with the Data Protection Act 1998 as well as the General Data Privacy Policy (GDPR) and publish this information on how Sagabella uses and protects any information that you give Sagabella when you use this website.

By using out site you accept and agree to us using and collecting information about you in accordance with this Privacy Policy.

Sagabella may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

We may collect the following information:

-         Name and payment details

-         Contact information including email address

-         Demographic information such as postcode, preferences and interests

-         Other information relevant to customer surveys and/or offers


We require this information to understand your needs and provide you with a better service and in particular for the following reasons:

-         To process your orders, notify you of your order status and inform you of any promotions or special offers.

-         Manage your account.

-         Administer this website.

-         Internal record keeping

-         Email marketing: With your permission, we may send you email about our store, new products, and other updates only if you have opted in.

-         Research.


We are committed to ensuring that your information is secure. We take every precaution necessary to ensure that your date is kept safe and secure. We use an external provider to run our store, Bigcommerce. Bigcommerce is based in the USA and is a participant in the EU-US Privacy Shield Framework and committed to providing best-in-class service and data. We also use other, highly specialised external providers to provide the most competitive services to you.


Data Retention

We retain information provided indefinitely as we use it to provide individuals access to information about their order history and to enable communications with our customer service teams etc.

We also retain customer records in accordance with FCA and PCI policy - as governed by law and in interest of preventing crime and fraud.


We do not store or process your card details directly. Instead, any card details you provide are stored securely by Sage Pay. 


Legal Rights:

In compliance with GDPR and as part of our privacy policy, we inform you as an individual that you have the following rights:

-         The right to be informed

-         The right of access

-         The right to rectification

-         The right to be forgotten- to have your personal information erased. Please contact

-         The right to restrict processing

-         The right to data portability

-         The right to object

-         The right not to be subject to automated decision-making including profiling

We may need from you:

We may need to request specific information from you to help us confirm your identity and ensure your rights to access your personal data or to exercise any other rights. This is a security measure to ensure that your personal data is only disclosed to a person who has the right to receive it.

You acknowledge that the internet is not a completely secure medium for communication and, accordingly, we cannot guarantee the security of any information you send to us or we send to you via the internet. We are not responsible for any damages which you, or others, may suffer as a result of the loss of confidentiality of such information.


Cookie Policy


A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

There is a whole raft of websites which tell you about cookies. Here's one of the more simple to understand: